They’re digital savvy, highly engaged and they want their voices to be heard. They expect that you understand their needs, know what they want, when they want it and how they want it. Generation C is an influential new consumer type in culture and commerce. 65% are under 35 but they span the generations, empowered …
Augmented reality (AR) is cutting-edge technology that allows for a digitally enhanced view of the real world. With the camera and sensors in a smartphone or tablet, AR adds layers of digital information – videos, photos, sounds – directly on top of items in the world around us. AR is nothing new to digital …